| FEBRUARY
2005 :: COVER STORY :: ONLINE
The
Internet's
Security Guard
CEO
of Symantec Talks
About the Never-Ending Battle
Against Online Threats
By
David Bank
Staff
Reporter of The Wall Street Journal
All the bad
news about viruses, worms, spyware and other computer-security threats
has been good news for Symantec
As the largest
exclusive maker of computer-security software, the company has grabbed
an outsize share of the surging interest in cybersecurity. In its
last fiscal year, Symantec's revenue rose 33%, while profit soared
nearly 50%.
A few years
ago, Symantec was a middling provider of tools and utilities for
Windows PCs. When CEO John W. Thompson took over in 1999, he focused
Symantec entirely on computer security.
Mr. Thompson
recently spoke with The Wall Street Journal about the scope of the
threats to computer security, and what can be done about them.
WSJ:
How serious are the threats to computer security that you see and
what can be done about it?
Mr.
Thompson: The Internet threat environment-hacker attacks,
the propagation of worms and viruses and other types of activity
like that-has accelerated beyond our wildest imaginations of just
a few years ago. On average, every week you see about 100 new viruses
[detected] in our labs. You see almost 50 new software vulnerabilities
every week. In the past, an attack was typically localized to the
operating system; now we're seeing more vulnerabilities in more
products. That's led to an unprecedented level of activity in the
hacker-cracker-virus-writer community.
The annoying
challenge we all deal with is spam. There are some forecasts that
in the U.S. alone [in 2003], spam was about a $10 billion productivity
hit to the economy.
The more threatening
and challenging task, however, is phishing. And I don't mean fly-casting.
I mean phishing for credit-card information, Social Security numbers,
mothers' maiden names. Popular Web sites or popular brands are hijacked
to divert unsuspecting consumers and even small businesses off to
a spot where their identities can be stolen. Phishing is growing,
by the latest estimates, at 110% a month. There's an important role
for government right now in helping the industry at large around
education and training.
WSJ:You'd
like government to pass a law saying that we've got to buy your
products?
Mr.
Thompson: Absolutely not. What I don't want is for government
to step in and dictate a given solution, or what strategy or what
technology a company or an individual should deploy; or step in
and create the false sense of hope that what they're doing is going
to protect them.
A good example
is the "Can Spam" legislation [aimed at making spam-sending
illegal]. Every one of our U.S. senators and House members was able
to go home last November and say, "Yes, I voted for the spam
legislation." And the net effect of that has not changed the
volume of spam traffic downward one iota. As a matter of fact, it's
accelerated since then.
But there are
clearly a number of places where I think industry and government
can work together to do a better job. First, awareness. It is unconscionable
that somebody on a broadband connection would be without antivirus
protection, without a personal firewall, without some of the simple
protection tools that are so readily available in the marketplace,
if not from me for a fee, from someone else for free. ... You have
a responsibility to protect your own assets.
Why would you
ever respond to a [phishing] e-mail? That's not the way Citibank
works. That's not the way Amazon works. We have to tell people,
"This is just stupid. This is not smart." If we can't
change behavior, we're going to be chasing the problem with technology
forever.
WSJ:
What makes spyware a more insidious threat to
PC users than things such as viruses?
Mr.
Thompson: When a virus attacks or a worm attacks, it
attacks a certain spot in the system and it's relatively easy once
you have seen the pattern to identify it again and then eliminate
it.
Spyware uses
a slightly different technique. It distributes many little pieces
of code and it embeds it in parts of your operating system, your
applications and what have you. And then the task is not only to
identify them but make sure you remove every single one of them.
There are any number of products in the marketplace to help protect
you from that. But none of them are as effective as they need to
be because the state of the art is advancing as fast for the attackers
as it is for those of us trying to block [them].
Spyware popped
up a year or less ago and it's grown so rapidly that there are a
dozen or more new companies in the industry trying to solve the
problem.
WSJ:
What can consumers do to protect themselves?
Mr.
Thompson: There is a logical three-step process that
both individual and corporate users should follow. The first is
to be aware. For consumers, awareness comes in the form of an alert
any time there's a new virus in the marketplace, an alert that comes
any time a new vulnerability is discovered, an alert that comes
from Microsoft every time they want you to upgrade or patch your
system.
What, unfortunately,
doesn't happen is the "act" step, which is to push a patch,
do the software update, redeploy virus signatures, on and on.
And then there's
a third phase: How do I control my environment? How do I set up
a real-time backup? Now that I've got my entire family photo album
online, I should have some idea as to how frequently I ought to
back it up. Attackers don't want to necessarily take your photo
album but they wouldn't mind rendering the drive on which you have
it stored inoperable.
It's not unlike
living in the physical world. If you live in a gated community you
don't say, "Well, I don't need locks and alarms."
WSJ:
Some of the most effective spyware-protection software is free.
Is that a threat to your business?
Mr.
Thompson: An organization that derives no revenue from
a product and therefore has no visible means of support, how are
they going to support you as the threat environment changes? It
may very well be that the technology they have today is very effective
today. How effective will it be tomorrow? We spend 4% to 15% of
revenues on R&D. We'll generate $2.4 billion in revenue this
year. We've got a visible means of support for customers as opposed
to things that are free that you don't know where the support's
going to come from.
WSJ:
Do you recruit employees from the hacker community?
Mr.
Thompson: No, we don't. We have people who are every
bit as capable but they live by a moral compass or an ethical standard
that is consistent with our brand.
We trade on
trust. And so if customers ever thought that Symantec was at the
root of some of this because we've had people who didn't live by
the same ethical code or moral code that we believe in, that wouldn't
be a good thing.
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